Distributor vs. Direct Manufacturing
As with most decisions, we often come to a crossroads and are forced to choose a path that would best fit our needs and ultimately provide the optimum result. An educated consumer researches the options and realizes they must make a strategic decision rather than simply a tactical choice. Often these strategic decisions require organizations to become innovators as opposed to followers.
In the print industry, manufacturers typically specialize in only one segment of the overall marketplace. A print manufacturer who specializes in business forms will generally not be the best choice for printing your corporate brochures or to provide your labeling needs. Unfortunately, many customers are not offered a consultative approach to print management as evident below:
Statistically 50% of all print jobs can be completed at a lower total cost with higher quality results by utilizing an alternate output technology
The single most predominant reason for selecting a print provider for a particular print job is the length of the relationship
The above stated facts reflect the complexity in both the size and scope of the current print environment. It is unrealistic to expect any one department or corporation to be experts in the following print technologies and know how to apply each to a particular print job:
Lithography (Sheet Fed & Web)
Pad Printing
Gravure
Engraving
Silkscreen
Die Sublimation
Digital (Ink & Toner)
Linticular
Inkjet
Hexachrome
At IPS we recognize these inefficiencies and their impact on the final quality and cost of each project. In an effort to overcome this inadequacy we developed the Production Matching concept, which ensures that each print project is done on the most appropriate print technology.
Furthermore, what we provide at IPS is of significantly greater depth than that of a manufacturer. We provide Business Communications Solutions. It is not as simple as finding the right source for your print needs. We bring forth an understanding of not only the printing itself, but the concept and target of each piece; ultimately, increasing the success of your message.
As your partner, IPS promises to work on your corporation’s behalf; as a member of your team; in an effort to elevate your business communications from concept to execution and ultimately, results to improvements. Our methodologies, our reporting, and our innovation will consistently enhance our partners’ message at every successive stage.
